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Applied Data Research, Inc. (ADR)
Year Founded:
1959
Founder(s):
Sherman Blumenthal
Martin A. Goetz
Ellwood Kauffman
David McFadden
Bernard Riskin
Robert Wickenden
Steven Wright
Location:
Princeton, NJ
Description:
Founded as a contract programming firm by a group of Univac programmers, ADR
initially contracted to provide systems software for computer manufacturers such as RCA
and Honeywell. ADR released its first software product, AUTOFLOW, a program which
produced program flowcharts, in 1965 and became one of the first software companies to set
up a product-oriented marketing and support organization. One of ADR's founders,
Martin A. Goetz, received the first patent issued on a software product in 1968.
Other software products sold by ADR were The Librarian, MetaCOBOL, ROSCOE and VOLLIE.
Year of First Public Offering: 1965
Final Year in Business: 1986
Disposition: Sold to Ameritech
Price, if sold: $215 million
Current contact information: Not applicable
Sources for additional information:
Goetz, Martin A. "How ADR Got Into the Software Products
Business and Found Itself Competing Against IBM." Software History Center. Anecdotes/Goetz1, 1998.
Sources for information on this page:
ADR 1965 Annual Report; ADR 1984 Annual Report; "Software Products -
1964-1970; A Personal Perspective" by Martin A. Goetz (unpublished); interview with
Martin A. Goetz by Luanne Johnson on 12/10/85; personal correspondence from Martin A.
Goetz to Luanne Johnson (various dates).
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